4️⃣ C's to Improve Your Engagement with Your Network on LinkedIn

I just finished "Work Your Network with 4 C’s" by Ivan Misner and Dr Oudi Abouchacra, D.C., and they provided a practical guide for building deeper, more impactful relationships in person and I found them also valuable in the digital space.

I believe their 4 C’s—Competence, Credibility, Clarity, and Connectivity—are key to standing out and thriving in person and online. Here's my best takeaways...

📚 1. Competence

💡 Your competence is showcased through the value you share. People follow and engage with those who consistently demonstrate expertise and offer actionable insights.

❓ Are you posting/sharing valuable content that reflects your skills and knowledge?

🏃‍♂️ ACTION: Share valuable tips, success stories, and resources in your area of expertise. Engage in posts/discussions where you can provide meaningful input.

📚 2. Credibility

💡 Credibility is built through authenticity, consistency, and a professional digital presence. Trust is earned when people see you as reliable, genuine and social proof from others who endorse and recommend you.

❓ How does your online profile reflect your reputation and integrity?

🏃‍♂️ ACTION: Maintain an up-to-date profile, respond promptly to messages, and ask for endorsements or recommendations that highlight your track record to grow trust with your connections.

📚 3. Clarity

💡 In the digital world, clarity is essential to communicate your message effectively. A cluttered or vague online presence and unique value proposition can confuse your audience.

❓ Is your message clear about who you are, what you do, and how you can help others?

🏃‍♂️ ACTION: Optimize your social media bio, craft posts with a clear purpose, and use visuals or videos to amplify your story and message.

📚 4. Connectivity

💡 True online networking is about growing new connections AND building genuine relationships, not just collecting followers or connections. Focus on engagement, adding value and connecting personally/virtually with others.

❓ How are you fostering meaningful connections in your online community?

🏃‍♂️ ACTION: Comment thoughtfully on others’ posts, join relevant groups or forums, send follow up messages to new and existing connections and create opportunities for collaboration, like hosting virtual events/webinars.

Social networking isn’t about hacking the algorithms or follower counts—it’s about building trust, adding value and connecting with others. 🌟Let's start applying the 4 C’s today!

#SocialNetworking #OnlineConnections #BuildTrust #Competence #Credibility #Clarity #Connectivity #Leadership #PersonalGrowth #WorkYourNetwork