Average cost/ROI of a BDR

In 2024, the average full-time Business Development Representative (BDR) typically schedules 8-12 meetings per week, which translates to approximately 32-48 meetings per month. Some sources report slightly different figures, such as 15 meetings per month with an 80% show rate, resulting in 12 held meetings, or 21 meetings per month.

The average monthly cost for a full-time BDR in 2024 ranges from $5,592 to $7,034. This includes base salary, incentives, and benefits. Some sources provide a higher estimate, suggesting a fully-loaded SDR or BDR costs around $7,500 per month.

BDR.ai’s automated tools and virtual agent support, aims to increase these activity and meeting rates without requiring more staff and increasing seat count which allows businesses to scale efficiently and potentially reduce the need for as many dedicated BDRs. LEARN MORE

NOTE: The information provided is based on industry standards and common practices within the business development and sales sectors. It draws from various sources, including:

1. Industry Reports Market research studies and salary reports from platforms like Glassdoor, Payscale, and LinkedIn, which provide insights into compensation ranges for BDR roles.

2. Sales Performance Benchmarks Data from sales organizations and consultancy firms that track performance metrics for BDRs, including outbound activities and meeting schedules.

3. Best Practices Article: Insights from sales training and consulting firms that outline the expected productivity of BDRs in different industries.