AI Keeps Track of Your Most Important Relationships with Thor Ernstsson

In this episode of the AI for Sales Podcast, Chad is joined by Thor Ernstsson, Founder and CEO at Strata.cc. Maintaining thousands of connections can be difficult, but with Strata's AI, it's possible to analyze the nature of these relationships to remind you to nurture these connections.Thor also predicts that natural language generation, rather than just language understanding, is the next phase for AI development. In terms of replacing jobs, Thor also sees that AI replaces people in lower impact jobs, thereby freeing them up to perform higher level tasks with more fulfillment as well.

Listen to the podcast here:

HIGHLIGHTS

  • Nurture meaningful connections with Strata

  • AI builds classifier models that identify your relationships

  • Natural language generation is the next frontier for AI

  • AI allows people to work on jobs with higher value activity

QUOTES

Thor: "It's much more meaningful because really our focus is on the relationship. It's not on the transaction. So most tools, sales tools being obviously the primary example, are really focused on closing a deal, closing a sale, and like something transactional."

Thor: "Analyzing the contents of the conversation to the point of being able to tell the nature of each relationship, and then that crossed with every other possible contact is a huge computational problem. So being able to spin up a 90+ core CPU to just churn through, again it's not rocket science, but just churn through a massive amount of data—and it's not even quick, it still takes us many days to process—but it's possible."

Learn more about Thor and connect with him in the links below:

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AI Matches Technological Efficiency with Human Purpose with John Morris

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AI Applications in Sales Pattern Recognition with Brent Keltner